Home High in Fibre Great Tasting Fun for Snacking Importance of Breakfast Nutrition Information

Give your kids a nutritious cereal that’s both fun to eat and very high in fibre.


Kellogg's® Sultana Bran Buds® cereal is Very High in Fibre and tastes GREAT! In fact one 45g serve contains around 1/3 of your kids recommended daily intake of fibre*, making it a great breakfast choice.

Sultana Bran Buds® cereal has a light crispy shell with a tasty sultana layer that kids love.

TVC

Sultana Bran Buds is approved by the Heart
Foundation Tick Program of Australia


Winner Cereal Category.
Survey of 5,000 people by
TNS Australia
*Nutrient & Reference Values for Australia & NZ dietary fibre recommends
24g for boys and 20g for girls aged 9-13 years.  NHMRC 2005

Very High in Fibre
 

Kellogg’s® Sultana Bran Buds® cereal is very high in fibre and a nutritious way to start the day. In fact one 45g serve contains 24% of the recommended daily intake of fibre, making it a great breakfast choice

The importance of fibre:
  • High fibre foods are more satisfying and can help keep you feeling fuller between meals.
  • Fibre helps keep kids healthy on the inside and helps maintain a healthy digestive system.

How much fibre?

Recent recommendations published by the Australian & New Zealand governments, have recommended minimum adequate intakes of 30g per day for adult males and 25g per day for adult females.

 

Based on current information about how much fibre Australians are eating, most people need to increase their fibre intake. Children and teenagers should consume a little less fibre than adults. For example, a 4-8 year old child needs around 18g fibre per day.

The table below outlines the fibre needs for children aged
between 1 and 18 years.

Recommended Fibre Intake [g/day]

 
Age [years]BoysGirls
1-31414
4-81818
9-132420
14-182822
  
For more details on Fibre and how it helps to maintain good health, please click here to download our brochure FIBRE - FACTS FOR LIFE

Great Tasting

Breakfast no longer needs to be a struggle with Kellogg's® Sultana Bran Buds® cereal. 

At last there’s a high fibre cereal that kids really do love. Sultana Bran Buds® are light and crispy parcels with a tasty sultana layer.


Kids love the taste
4 out of 5 kids who tasted Sultana Bran Buds loved the product* Your kids won’t want to wait until breakfast
for their next bowl!

*Source: Sensory Solutions CLT, December 2009

We are honoured to receive the
2011 Product of the Year Award
for the Cereal Category! Especially because
it is you, our consumers, who voted for us!


Conducted by TNS, this is the largest independent consumer survey of its type in Australia and the first consumer research exercise which specifically asks the consumer about the appeal and interest of new products currently available to them. This award is widely recognised for identifying some of the best annual innovations in the industry, in efforts to help shoppers find the most innovative new products on shelves.

Winner Cereal Category.
Survey of 5,000 people by TNS Australia.

Fun For Snacking
Bring your Buds to school

 

Snacking can be a healthy way for young children to get the nourishment they need during the day. 

With small stomachs and high energy levels, ‘little and often’ can be one of the best ways.

 

Eating little and often can be beneficial for young children, particularly smaller ones who might struggle with a full sized plate of food.

Of course, what they snack on has effects on their nutrition and health. There’s no reason why snacks of fresh and dried fruit, vegetable sticks, cheese, cereal and cereal bars, low fat yoghurts and bread products shouldn’t help to provide the nutrients their growing bodies need. 

 

Sultana Bran Buds® cereal is an ideal snack for kids. It's nutritious, very high in fibre, bite sized and delicious, making an excellent choice for school lunchboxes or as an after school snack.

Importance of Breakfast


Give your kids a head start with breakfast!

 

Breakfast is a very important meal of the day. A good breakfast can provide your children with energy to give their bodies and brains a morning boost and helps get them ready for the day ahead.

 

It also provides other important nutrients that their bodies need for good health, such as carbohydrates, fibre, vitamins and minerals. So don’t let them go to school without it.

 

Despite knowing how important breakfast is many children are still going without it for one reason or another.

 

Breakfast, as the word suggests, literally means ‘breaking the fast’. After going 10–12 hours overnight without food, children’s energy reserves are low and their bodies and perhaps more importantly their brains, need fuel.

 

What’s more, scientists have tested the effects of breakfast, and they have found that eating breakfast versus skipping breakfast does make a difference to school and work related performance.

 
For more details on the importance of breakfast, please
click here to download our brochure BREAKFAST - FACTS FOR LIFE

Nutrition Information


Food labels contain a lot of information. Sometimes it is difficult to understand everything on the label and what it means for you and your family. For more information about how to read Nutrition Information Panels and understand nutrition claims, you can visit our Nutrition section or Contact Us.


Find out what’s in Sultana Bran Buds® cereal.


 

tickVery High in fibretickSource of zinc
tickLow in fattickHigh in carbohydrate
tickGood source of irontickNo artificial colours
tickSource of magnesiumtickNo artificial flavours
tickGood source of 5 vitamins including folatetickNo preservatives
To view the Nutrition Information for Sultana Bran Buds® cereal,
click on the sections below:


 

 

Ingredient List

Nutrition Information

Daily Intake


Download our Fact Sheets

Fibre – Facts for Life
Breakfast – Facts for Life


Simply click on the links above to download the Nutrition Fact Sheets. If you don't already have it, download Adobe® Acrobat® Reader™.  This is free software that lets you view and print  Adobe Portable Document Format (PDF) files.

Contact Us

Kellogg is committed to providing quality products and services, along with a wide range of helpful information on related dietary and health issues. We welcome your comments and feedback, and look forward to answering any enquiries you may have about Sultana Bran Buds® cereal.
 

Click here to Contact Us  


 

 

 
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CERT TM used under licence
Ingredient List

Cereals (wheat meal, wheat flour), sultana filling (20%)(sultanas [10%], invert syrup, humectant [glycerol], flavour), wheat bran (17%), sugar, Hi-Maize™ corn starch, salt, colour (caramel IV, annatto), rosemary extract, vitamins (vitamin E, niacin, vitamin B6, thiamin, riboflavin, folate), minerals (iron, zinc oxide). (Natural source of magnesium.)
Contains gluten containing cereals.
May contain traces of tree nuts.

Nutrition Information

Eligible for Heart Foundation Tick
Very High in Fibre
Low in Fat
Good source of 5 vitamins including folate
Good Source of Iron
Source of Magnesium
Source of Zinc
High in carbohydrate
No artificial colours
No preservatives


NUTRITION INFORMATION (AVERAGE)

average serving size - 45g (1 metric cup †)

 quantity
per serving
%daily intake▲
per serving
per serve with
1/2 cup reduced fat milk
quantity
per 100g

Energy630kJ7%920kJ1400kJ
Protein3.8g8%9.0g8.5g
Fat, total0.7g1.0%2.8g1.5g
- saturated0.2g0.8%1.5g0.4g
Carbohydrate28.5g9%35.6g63.4g
- sugars11.3g13%18.3g25.1g
Dietary fibre7.1g24%7.1g15.7g
Sodium#60mg3%129mg135mg

  %RDI*
Thiamin (Vit B1)0.28mg25%0.32mg0.61mg
Riboflavin (Vit B2)0.42mg25%0.66mg0.94mg
Niacin2.5mg25%3.7mg5.6mg
Vitamin B60.4mg25%0.4mg0.9mg
Folate50µg25%58µg111µg
Iron3.0mg25%3.0mg6.7mg
Magnesium32mg10%45mg71mg
Zinc1.8mg15%2.3mg4.0mg



 
† Cup measurement is approximate and is only to be used as a guide. If you have any specific dietary requirements please weigh your serving.
 
▲ %Daily Intakes are based on an average adult diet of 8700kJ. Your daily intakes may be higher or lower depending on your energy needs.
 
* % Recommended Dietary Intake (Aust/NZ) per serving
 
# 60mg of sodium per serve is equivalent to 0.2g of salt


Correct as of: 4/08/2011
Daily Intake
 
PER 45g serve MODERATE YOUR INTAKE *
640 kJ
DI
7%
3.8 g
DI
8%
0.7 g
DI
1.0%
0.2 g
DI
0.8%
28.5 g
DI
9%
11.3 g
DI
13%
60 mg
DI
3%
7.1 g
DI
24%